Marketing Cloud Consultant

Full time @Lava in Software / Information System
  • Selangor, Malaysia, Plaza Glomac, SS 7, Petaling Jaya, Selangor 47301, Malaysia View on Map
  • Apply Before : December 6, 2022
  • Salary: RM2,700.00 - RM5,000.00 / Monthly
  • 0 Application(s)

Job Detail

  • Career Level Mid-level
  • Experience 2 Years
  • Qualifications Bachelor Degree

Job Description

Summary

As a Marketing Cloud Consultant, you will participate in, and eventually lead Marketing Cloud implementations. While mostly focused on delivery, you may be involved across the entire project life cycle, including presales. An integral part of your role will be working with clients to further their digital marketing through Marketing Cloud usage. You will act as a trusted source of knowledge to advise clients in line with Marketing Cloud best practice and its growing number of capabilities to ultimately build a vision for a multi-channel road-map

Responsibilities

This is a varied delivery role, with the following responsibilities assigned, (depending on your skills and experience as well as company needs):

  • Support the sales team on Salesforce Marketing Cloud opportunities by assisting on demo presentations and proposal/scope finalization.
  • Salesforce Marketing Cloud implementation, configuration, data migration, and working with Marketing Cloud Connect, and other Integrations,
  • Lead requirements gathering, solution design, and writing statements of work,
  • Communicate project concepts and outcomes to client project stakeholders,
  • Design and delivery of solutions in Email Studio
  • Design and implement, for automated email/mobile journeys using Email Studio, Mobile Studio, Automation Studio and Journey Builder, and advise clients on how to optimize further,
  • Strong understanding of digital marketing KPIs, such as email marketing and other marketing conversion metrics,
  • Experience in reporting and analyzing email activity using Email Studio reports and Journey Builder.,
  • Design and/or build integrations between Marketing Cloud and 3rd party applications or data sources – work closely with developers within the project team
  • Conduct user training and actively promote user adoption of Marketing Cloud,

Requirements

At least 2-3 years’ experience working hands-on in Marketing Cloud implementations, ideally involving integrations with Salesforce core and other platforms.

  • Certified Marketing Cloud Consultant
  • Certified Marketing Cloud Email Specialist
  • Ability to work with clients to design customer journeys, and associated data models. Extensive experience with Marketing Cloud Studios & Builders, most importantly Email Studio, Content Builder, Journey Builder and Automation Studio, and ideally also Cloud Pages and Mobile Studio.
  • Clear communication skills to make complex technical matters simple when when communicating with non-technical stakeholders and client executives

How you add even MORE value

  • Prior experience in a consulting role for a Salesforce Marketing Cloud implementation will be added value
  • Particularly, experience with Pardot
  • Salesforce Administrator Certification
  • General Salesforce experience is a plus