Internship on Digital Media

As part of the Marketing Team, you are responsible to for assisting the strategy + trafficking, revenue growth, campaign strategy and performance analysis for all the brands managed by Imagic Esolutions in all our markets running on social and biddable platforms like Facebook, Instagram, LinkedIn, Google Search, Display, YouTube, Programmatic, E-commerce platforms, etc. This position will utilize highly developed communication skills, a core understanding of online advertising and analytical skills for investigating campaign metrics. In this role, you will be responsible for setup and execution, trafficking, reporting and optimization for the Marketing team using our advertising technology platforms.

Job Descriptions

In this role, you will be reporting to the Integrated Marketing Manager

• Campaign implementation. Assists on end-to-end implementation of media campaigns based on derived digital strategies to achieve campaign and company’s KPIs; assist in monitoring and managing campaign media budget.
• Strategic Execution. Assisting in develop campaign execution strategies with new ideas; test, iterate and optimize to find incremental improvements on existing campaigns.
• Campaign Trafficking. Assist in managing campaigns derived from the Marketing team on a timely manner.
• Social & Biddable Advertising Expertise. Regular research and education to fully understand and stay abreast of social media and Google advertising ecosystems through individual research and on job training; knowledge on consumers backed with data to drive actionable insights to inform marketing strategy and improve the consumer experience.
• Campaign Maintenance. Investigate and manage all systems to keep up-to-date with the most recent campaign information (bidding strategies, ad testing frameworks, targeting details, etc).
• Tracking and Analysis. Track and measure campaign success, performance of campaigns to provide data-backed insights to optimize campaigns and find new opportunity areas; prepare reports and presentations clearly communicating findings from initiatives to management and to the boarder organization.
• Coordination and cooperation. Actively participate in company’s projects; work with different internal and external stakeholders and / or teams to ensure seamless execution for campaign launches on a timely manner; maintaining good working relationship with media vendors.
• Creative management. Assist in copy writing and creative development for materials needed for media